Menu Close

The Basics of Program Business Insurance

Protecting your company with the right insurance is vital, as heavy losses can cripple growth. If you operate in a niche industry, you may struggle to find exactly what you need. Program business can be an excellent solution if you require insurance products for niche markets.


In program business, the insurer works with an insurance intermediary. As the insurer, you will agree on rates and accept policy forms. You can also obtain business from similar companies in your industry without incurring marketing expenses.

The intermediary uses white labeling to market to other companies while also taking on collecting payments and evaluating risks.


Businesses in niche markets may have trouble finding policies that completely fit their needs. Program business allows a group of similar companies to enjoy the benefits of a customized policy. Among others, program business can benefit companies in industries such as:

  • Healthcare
  • Retirement communities
  • Non-Profits
  • Staffing agencies
  • School systems

Because you have the ability to customize your policy, you know that all your needs will be covered. Working with a trustworthy intermediary allows you to reap the benefits without having to take time away from your everyday tasks.

If you are considering program business, then determine your needs and find an intermediary who will work well with your business.